Beautiful morning light, accompany you to read.
torrential rain in Henan continues.
the home page of the social platform is still occupied by all kinds of help messages.
I believe there are many people like me who keep refreshing real-time records every day.
just want to see if there's anything I can do to help.
but personal power is limited after all.
and at this time, a Chinese company suddenly became popular.
on the 21st, the news that Hongxing Erke donated 50 million yuan of materials to Henan was suddenly put on the hot search.
is different from the previous donation scenarios of big companies like Ali and Tencent.
under this Weibo, netizens admire more than applause.
A comment "feel like you're going out of business and donated so much" received more than 500,000 likes.
indeed, if it hadn't been on a hot search, we wouldn't have known that it had done so much behind its back.
in fact, there are many Chinese enterprises like Hongxing Erke.
they did their best to rescue the disaster in Henan.
when most people's eyes are attracted by the donations of stars,
they have done a lot in invisible places.
they give money to help, but they are unknown.
if we say that the disaster in Henan has made us see the spirit of the Chinese people in ordinary people.
then in these Chinese enterprises, what we see is the conscience and character of the Chinese people.
it's time to give the hot search back to them.
Chinese enterprises keep a low profile
the comment under the Weibo donation from Hongxing Erke makes me more and more sad.
what netizens say most is: can you publicize it? if you do a good deed, you won't let anyone know. I'm really worried for you.
donating such a large sum of money is a good publicity opportunity for enterprises.
especially old domestic brands like Hongxing Erke.
it is particularly difficult to survive in the market because of the squeeze of foreign big brands such as Adi and Nike.
but they just want to "disagree" with others.
No publicity, no hype.
donate the money and go into oblivion.
even netizens couldn't watch it any longer, so they went to leave a message on Weibo by Wu Rongzhao, president of Hongxing Erke.
I hope to do more publicity. I don't want to see such a conscientious enterprise unable to make money.
but Wu Rongzhao replied: just do your best, and more publicity resources should be reserved for the disaster areas.
is really low-key to the bone.
it is not just them. This style of "brushing one's clothes and hiding one's name" has almost become the consensus of most Chinese enterprises.
Huiyuan Juice, which has donated 30 million of Geely cars, has not been commented on by Weibo, and no one knows that they have donated money.
Huiyuan Juice, which recently filed for bankruptcy and reorganization and has a debt of 10 billion yuan, can hardly protect itself. Or donated 1 million yuan of disaster relief supplies at the first time.
there are also shares in several farms in Henan Province, which quietly donated 100 million yuan. There are numerous examples of
in the past few days, dozens of Chinese enterprises have donated more than 1.7 billion yuan.
but with the exception of those head enterprises, little is known about the rest.
they never thought of using this donation to do something for themselves.
because they are Chinese enterprises, born in this country and raised in this land.
all the kindness and help are condensed into three words "should" by them.
simple but moving.
this is not an age in which good deeds should be respected and done anonymously.
all kindness and help cannot moisten things silently.
but should be known by more people, let goodness return goodness.
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these enterprises are worth searching for ten thousand times!
Chinese enterprises have a responsibility
as the ancients said: pay attention to yourself when you are unknown, and care about the people when you have status.
it is not difficult to do good deeds, but it is difficult to do good deeds all the time and love sentient beings.
in the donation list, some netizens found such an enterprise-Liaoning Fangda.
Weibo followers, who don't even have 10, 000 fans, are reluctant to buy themselves a Weibo member.
but donated 200 million at once.
the purpose of this enterprise has always been to "take it from the society and return it to the society."
they really did it.
as long as you donate, you will donate 100 million yuan.
that's what they did when the epidemic first broke out in Wuhan last year.
the first time, I donated 200 million yuan in succession.
provide all-round assistance, from funds to masks and medical supplies.
you will find that this is a trait that can only be seen in Chinese enterprises.
they are used to obscurity and do not say a word.
but as long as the nation is in trouble and the country needs it, they will always be the first to stand up and shoulder the responsibility.
as long as you want it, he will give it, without ambiguity.
the responsibility of big countries falls on them, and it is the responsibility of enterprises.
the sky fell, and they held it high.